Brand kit

Everything needed to talk about Private Park and $PrivaP. Use these files as they are. Do not redraw, recolor or stretch them.

Logo

The mark is the letter P drawn as Parker's curled tail, with his eye in the middle.

Token iconUse this for the $PrivaP token image.Download PNG 1024 Download SVG

Mark on darkLime on ink.Download SVG

Mark on lightInk on paper.Download SVG

Mark on limeInk on the brand lime.Download white SVG

Parker

Parker is a chameleon and the park ranger. He changes skin on every request, which is exactly what the product does with keys. He always wears the ranger hat.

SittingDownload PNG

WavingDownload PNG

Quiet, with lanternDownload PNG

Curled upDownload PNG

The 3D model used on the site is at assets/models/parker.glb.

Color

Ink and paper carry the layout. One skin color is active at a time, the way a chameleon wears one color at a time.

Ink#17102B

Paper#F6F3FF

Skin, lime#C6F24E

Skin, teal#2EE6C5

Skin, orchid#C77DFF

Skin, coral#FF7A59

Skin, lantern#FFD24A

Skin, sky#5BB8FF

Type

Privacy for AI. Leave no name at the gate.

Funnel Display for headlines. Funnel Sans for reading. JetBrains Mono only for proofs, keys and addresses.

Voice

Say what is true. Private Park hides who pays. It does not hide the prompt from the model.
Never claim a partnership. Private Park is not affiliated with Robinhood, the Ethereum Foundation or Open Anonymity.
Never promise a price. $PrivaP can lose all of its value.
Use park words. Gate, ticket, trail, ranger, skin. Keep sentences short.
One address. Only share the contract address published on the main site.

Share image

Download PNG 1200 by 630